Jasmine Miah
British Muslims are the most generous group in the UK – how can fundraisers engage them?
by Jasmine Miah
Blue State’s essential report shows that UK Muslims gave four times more in the last 12 months than UK average. Almost half are planning to give more to charity in the next year. Three in four have already donated to support individuals impacted by the war in Gaza. And one in two are open to giving their Zakat to charitable organisations. What does this mean for charities and fundraisers like you?
Read moreAbout the author
Jasmine Miah (she/her) is a senior strategist at Blue State. Jasmine has worked on insight and audience understanding models for global organisations across a variety of social impact initiatives. Her past experience includes working at Deloitte and social impact agency Purpose, helping to create campaigns that seek to challenge and change attitudes. Jasmine helped drive the audience research and insights for the Verified campaign with the United Nations. Since joining Blue State she has been helping conduct research and craft audience strategies and brands for Save The Children, ONE Campaign, and UNICEF.
